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[UNIV reporter] Free Shared Office 'Google Campus Seoul' Experience

Recently, the share office has been growing in Seoul. It's a big advantage for small startups because they have relatively lower deposits and rents than fixed offices, and free networking with businesses around them. But there are people who are still in the process of getting ready to start a business, or who are simply interested in it, so there are people who are burdened by the shared office, right There's a free, eye-catching office for those people: Campus Seoul, Google's founder.



<Campus Seoul's Entrance> located on the second basement level of the Auto Way Tower of Samsung Station

-All startups are the vanguard, Google-created shared offices.
Google describes Campus Seoul as a place to help startups learn, interact, and even change the world. Supporting global networking and the opportunity to move into the world, we provide mentoring and training programs for Google employees.

Google's first Asian campus, Campus Seoul, has attracted more than 30 billion won in investment as of 2017. In fact, I visited the campus of Seoul, which was similar to other shared offices, to a wider and more pleasant space. Starting from the hall where the seminar was held, the Ponbus, Café and Garden were located. It occurred to me that this is what employees dream of as a "free foreign company."



<Campus Seoul Reception>You can sign up for membership here and use the office.>


<Freely Available Open Space>

-Really free?
I wanted to see if it's true. The reporter decided to experience it. To enter Campus Seoul, you must complete your membership online. Then at the reception, tell me your registered email address, and when you check it with your ID, you get a starter pack with a campus badge. From then on, you can use it in an open space only. To get your first campus badge, you'll need to go to the hours run by the information desk on weekdays, but if you receive it once, you'll be able to use the space on your Google campus at any time.



<Starter Pack. Stickers and notes, a pencil and a campus badge. At first, it will be provided free of charge, but if you lose your campus badge, you can get it again for 5,000 won.>


<The Garden.> Outside, no one is using it now, which is winter.>

Because the space was so large, people naturally held simple meetings or did personal work. There was a board called FIND PEOPLE on one side of the cafe, and there were a lot of notes looking for someone to start a business or study with. Sometimes he even showed a note promoting his own seminar. There were a variety of topics ranging from blockchain to app development to match the brand name Google. I was surprised to see all the people here who were excited.



<The Cafe Board of Cafés>

- Can you play the role of an overactive shared office?
The brand name is stronger than any other shared office, and the spacious and pleasant space that you can see from the time you open the door, gives you an hour of freedom. But when I looked at people who are more established and used, I wondered, "Can we really say this is a shared office?" And I thought, "Isn't this just about providing space to make the brand more effective?" Shared offices usually run open and unoccupied spaces like campus Seoul, but they also run fixed offices. However, the fixed office operated in Seoul on campus is a prime-time, free-of-charge system for recruiting a two-year start-up. I wondered if the limited number of startups would have the effect of "networking," which is often referred to as the greatest advantage of shared offices.



<Campus Seoul Cafe>

In fact, the Google Campus meeting that I watched today was quite different from the networking experience I was looking forward to. Businessmen from other places came in here just for meetings, shortened meetings, and went right back after the meeting. So it's just Google renting places here for free.

What kind of space should we call this place, a shared office that doesn't have the advantage of an ideal shared office? We wanted to promote Google's brand value. But it didn't seem appropriate to conclude that Google would never be a shared office based on a few hours of My friend, who went on a tour of campus Seoul, said one thing to me, thinking about how to write an article.

"Should it be networking only if we have a face-to-face meeting here with the people we've met here?"

This was a great opportunity for me to rethink the nature of the shared office. Fruits and tickets are not networking only when you face-to-face, when you buy them on the Internet, and train tickets as applications. On second thought, I felt that although networking based on familiarity is weak, it is more competitive than other shared offices. As it is an open space, I felt that I couldn't ignore the relationship between high accessibility and irregular seminars.



<Campus Seoul Lobby>

We had the time to think about accessibility by dealing with the advantages and disadvantages of the shared office, campus Seoul, Google's differentiated "Open Space to Everyone." As the saying goes, "Schigi In-yeon" is especially important in our country. But as the times change, accepting not only face-to-face relationships but also various networking methods is no longer an option, but a necessity. With this in mind, if you visit campus Seoul, you will find the expanded meaning of networking.